Designing products. Shaping strategy. Driving outcomes.
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About
I’m a product designer with 10+ years of experience building new products and improving existing ones. My work spans the full product lifecycle, from 0→1 development to scaling, optimization, and continuous growth.
I combine user research, data, business thinking, and design to solve complex problems. Beyond design execution, I help teams identify opportunities, define product direction, prioritize initiatives, and turn ideas into measurable outcomes.
My experience spans consumer products, B2B platforms, and internal tools. I’ve led cross-functional initiatives to improve conversion, simplify complex workflows, and build scalable product experiences. My experience also includes building and growing a business, which strengthened my commercial judgment, sense of ownership, and ability to balance user needs with business goals.
More recently, I’ve been applying AI to both product experiences and development workflows, including intelligent features, automation, and rapid prototyping.
I care about solving the right problems, making thoughtful trade-offs, and connecting product strategy with execution to create lasting value.
(Curious by nature. Always learning.)
(Outside of work, I enjoy
outdoor adventures, art, cooking,
and building useful little AI tools.)
Experience
2026.11
Now
Staff Product Designer
Pinkoi
2023.11
2026.10
Senior Product Designer
Pinkoi
2022
2023
Senior Product Designer
Dcard
2021
2022
Founder
Diary Creative Co.
2017
2021
Product Designer
Pinkoi
2016
2017
Senior UX/UI Designer
Lion Travel
Testimonials
“Lian consistently demonstrated extraordinary initiative and creativity. She has a unique ability to anticipate issues before they surface and turn them into clear concepts that help teams make better decisions.”
Maibelle Lin
Chief Product Officer at Pinkoi
“Lian combines strong UX skills with a deep interest in business and product strategy. She is also a supportive mentor who inspires other designers on the team.”
Danny Chang
Product Design Lead at Pinkoi
“Lian consistently delivers high-quality design and is willing to take the lead on anything that can improve the outcome, not just the design itself.”
Remi Chu
Product Design Lead at Pinkoi
“Lian takes strong initiative in improving how the team works, from driving design system improvements to creating a more productive and collaborative environment.”
Abby Feng
Sr. Product Manager at Dcard
